Monday, 19 October 2009

Our Technology

Our Technology

Our proprietary optimization toolset has been developed by experienced search marketing consultants and a PhD qualified development team at the forefront of linguistics and mathematical modeling.

Why do we need such complex kit?

With thousands and even millions of keywords running on multiple search engines, and using complex targeting options like match types, geo-targeting, and landing page and creative tests. Search marketing campaigns have become complex, generating millions of variables that need precise and intelligent ROI tracking and budgeting, to maximise returns.

Add to that the business of keeping campaigns in sync with inventory, stock levels, and price changes, plus continually finding new keywords to bid on, and maximising returns, and you will need a dedicated search engine marketing agency with strong optimization capabilities.

That's why our optimization tool set spans three vital dimensions of paid search optimization. Product database integration, scientific bid management, and keyword and audience expansion.

Maximize returns

Quant is a new paradigm in ROI analysis and bid management. Using AI and learning algorithms, we're able to mine your campaign’s history, to model the returns from all the possible combinations inherent in them, and continually utilise the most profitable configurations to maximise returns.

Reach more people

The key to growing your returns, is continually finding keywords to allow you to reach bigger and more qualified audiences. KeyWordCEO, is a powerful keyword mining tool that allows us to find you more keywords than your competitors to increase reach.

Market more products

AdTelligent overcomes the problems associated with managing large inventory driven campaigns. It allows you to create, deploy and update vast ad copy for each of your products and categories, and create tailor made creative, through synchronising with your product databases.

1 comment:

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